This client needed educational video production for a campaign to teach kids how technology is used to meet the challenges of farming today. This video asks “How do farmers produce more food with fewer resources?”. The answer is described through farmers, scientists, and engineers. They show how their job utilizes technology—like drones, satellites, and sensors—to help solve to this tough problem. During this educational video production process, Silverback captured footage of each person on green screen. Then editors married that footage with graphics and animation to tell the story. Bright colors and fun, simple graphics pop in to emphasize the message and keep the viewer engaged.

Video Trivia: The world population has grown immensely since 1800. During the 20th century along, the population in the world has grown from 1.65 billion to 6 billion. Check out this cool website that tracks the current world population in real time! I wonder how many of them are watching video right now?