This F.A.R.E Healthcare video is as much a product overview video as it is about education. That is why Silverback unites live action video production with infographic-style motion graphics and animation. The live action portion steps into the shoes of the employee and employer (the target audience for the video) to tell the story from their perspective. The motion graphics pull healthcare industry stats from the traditional costly PPO approach and compare them with F.A.R.E.’s referenced-based pricing structure.

F.A.R.E. Healthcare—standing for Fair And Reasonable Employee Healthcare—believes in transparency, which is why they base their pricing on fair costs and medicare pricing. It’s in these reference-based pricing cost containment solutions that they’re able to save employers a bundle. To learn exactly how F.A.R.E. Healthcare works, watch the video above.

Spoiler Alert: The nature of reference-based pricing is lower than the traditional PPO approach by far.