INFOGRAPHIC: How to Write a Script for a Video

7 Quick Script Writing Tips This infographic provides insights on how to write a script for a video. Specifically, it hits on seven main points that will guide you through the process. Fun fact: The sample depicted in the infographic is a real life script for a medical client’s educational video. Look over the tips, […]

Your Video Roadmap Blog Post

INFOGRAPHIC: Your Video Roadmap

Plotting Your Trip to Reach Your Video Goals Unless you’ve just time traveled from the past in a DeLorean, you’re aware that video has quickly become essential to your marketing strategy. Before racing right into your video content, it’s a good idea to consider viewing habits of your target audience. Thinking about where your video […]

Go Commercial with Silverback Video

Go Commercial with Silverback Video

Traditional commercial spots are not a thing of the past. Have you considered all the options for your next commercial? Think about what you remember from the last commercial you saw. Is it the visuals, the story, the actors? Was there a moment that made you laugh, or cry? The next time you interact with […]

Using Professional Videos on Social Media

Quick Hits: Using Professional Videos on Social Media

Put the selfie stick away and really think about your next post on social media. Social media offers an instant way to connect with potential customers, but your business can really thrive with a little planning. Videos are great ways to promote your business, but they shouldn’t be done on your phone. By consulting and […]

what to expect when creating your first video | silverback video

What To Expect When Creating Your First Video

Have you finally decided to create a video for your business? If so, you may be wondering how the whole process will work. If you are concerned about writing the check and having the next thing you see be the finished video, know that there are plenty of places in the process to give approvals […]

Promotional Video

3 Inspirational Sources for Promotional Videos

A company video is a highly effective way to market your business because videos are able to connect with people on multiple levels. To have a truly successful promotional video, though, you must first have a story that people identify with. If you’re planning on promoting your business through video, here are some places you […]